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Direct answer

The active experiment testing customer trust is Trust-led landing page test (x1), connected to assumption a1 and decision d1 under the pipeline mission. Early results show SQL rate moving from 12% to 15.4% with moderate confidence.

AI synthesizedConfidence · 74%AI inferred

Source evidence

  • e1 · Enterprise proof asksHuman confirmed
  • e2 · SQL rate by channelHuman confirmed
  • e3 · Pricing heatmapsAI inferred

Contradictions

Minority view: demo volume still protects competitive presence.

People with relevant experience

Priya Nair · Jordan Lee · Sofia Alvarez

Trust controls

Sources dated Jul 2026Human confirmed mixed inAI inferred labeledVisibility · Mission